In recent years, the environment for innovation and entrepreneurship in the Qingpu District, Shanghai has continued to improve. A group of outstanding agricultural innovation and entrepreneurship companies have injected strong impetus to Qingpu’s rural revitalization and industrial development. In 2014, Ms. Peng Yanping resolutely devoted himself to green agriculture and achieved a cross-border in her career.
The Shanghai Beiguo Fruit and Vegetable Cooperative, founded by Ms. Peng Yanping, is located in Xianghuaqiao Street. It covers an area of about 7 hectares and has a greenhouse production area of about 5 hectares. At present, the cooperative has fully developed the specialized and large-scale cultivation of strawberries and vegetables.
The technical staff said that even though the water surface is so calm, there is a lot to be said about it underwater. In addition to planting a large number of fish to swallow the eggs from pests that may occur in the vegetables, the underwater oxygen explosion system and reverse osmosis technology ensure that the vegetables are drinking "purified water." Ms. Jin Qiqi, the technical director of the Shanghai Beiguo Fruit and Vegetable Cooperative, said: “Our machine is based on the same principle as the reverse osmosis water purifier used for home-use, which means that the machine can basically achieve the effect that people can drink directly as well which can meet the standard for drinking. This is based on a consideration of the quality of the grown vegetables. At the same time, it also facilitates precise fertilization and helps to control the entire production process."
Beiguo Cooperative independently developed high-quality, low-cost, and high-efficiency aquaponic planting systems. In the early stage, the team realized the low-input and low-labor leafy vegetable floating board hydroponic planting model. Among them, the hydroponic planting model of leafy vegetables solves practical problems such as pesticide residues, soil deterioration, and environmental pollution. The complete recycling of water and fertilizers greatly reduces the utilization rate of water resources, maximizes the utilization rate of fertilizers, and has no efflux.
Science and technology are primary productive forces. In recent years, under the leadership of Ms. Peng Yanping, the cooperative has formulated three major development goals: practice and output of agricultural technologies, build the platform for resource sharing and be in line with the marketing innovation. At present, she is gradually changing the local farmers' concept of planting. The products have successfully entered the e-commerce platforms to expand sales channels; distribute through high-quality e-commerce customers and O2O shop customers, build a fan CRM management system, expand fan marketing models, and demonstrate the brand image. The economic benefits are significant. At the same time, it shares resources with surrounding farmers, helps farmers sell products with high quality and good prices, and realizes the vision of driving surrounding farmers.