"The energy crisis is not only challenging for ourselves, but also for our customers. That is why we are stepping up the development of larger young plant products and breeding more sustainable varieties so that our customers in Europe themselves have to use less energy," comments Jörg Mehle, Sales Manager at Elsner pac®. At IPM 2023, Elsner pac® will present the latest developments in breeding, production, and marketing.
The "all-weather" Pelargonium series TWOinONE has performed excellently in many cultivation trials at home and abroad. Especially the new flagship variety 'Ruby Red' is considered extremely drought tolerant and has been awarded the "Swiss approved" label.
In the pac® southern production locations in Kenya and Portugal, further quality steps were achieved. The entire herb production in Portugal has received the food certificate "EcoCert."
For the first time, a communication concept from Elsner pac® made it to the final round of the Taspo Awards 2022. The concept of pot carnation, "Solo con te," became a finalist among the best concepts for the "Next Generation."
These are just some of the highlights of Elsner pac at the IPM. You will find Elsner pac® in hall 2A31