Marisol strawberry, excellent characteristics in both traditional and soilless cultivation

Marisol strawberry gives its best with low doses of fertilization, and this is reflected in the organoleptic quality, characterized by an intense flavor and high dry matter.

"We are still in full harvest as Marisol produces even in June, without losing its firm flesh. On the contrary, the hardness of the pulp, accompanied by a high Brix degree, is one of the main characteristics of this variety. I grow outdoors and I am very satisfied with the harvest. The weather conditions reduced the amount of product on offer in the markets and therefore prices remained good. Even if for a few days there were some decreases, we have been able to obtain something more, because of Marisol's organoleptic qualities," explained Francesco Polito, who cultivates Marisol in Calabria, Italy.

In Calabria, Marisol strawberry is mostly grown near the coast. Some producers are also located at high altitude and they harvest in the middle of the summer months.

"Until 20 April 2021, we faced difficult weather conditions, with low temperatures and rain that limited the ripening. However, now we are back to normal. We are very satisfied with the consistency, color and flavor of what we are harvesting. Our cultivation is soilless and the variety is also suitable for this cultivation technique".

From Calabria to Basilicata. Lucia Leuzzi (from Scanzano Ionico, Basilicata, Italy) started harvesting Fortuna54 in November, and has also been working on Marisol since January. "The harvest continues steadily and we are satisfied in every way. Marisol has not disappointed us this year either." The Leuzzi company has invested in the Fortuna 54 variety for the early market, which produces from mid-November to March/April, and also in Marisol for the premium line from late January to June.

Exclusively distributed by Viveros California, Marisol is a cultivar that has been available for over 7 years and represents a  very interesting opportunity in the Italian strawberry cultivation scenario. This variety is mainly cultivated in Basilicata, but in recent years it has also been on the rise in Calabria, Sicily, Apulia and Lazio.

"It's a product that stands out and that satisfies the entire supply chain, from producer to consumer. Prices are fair and this allows us to look to the future with optimism," concluded Lucia Leuzzi.

For more information:
Marco Magnani
+39 335 8250118 

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