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US: Retail-ready Tasti-Lee tomato packages create buzz on the West Coast

"Vida Fresh, Inc. is very excited to announce the arrival of our new retail-ready baskets of Tasti-Lee tomatoes," says Andrew Walsh with Vida Fresh. "Our premium, organic, vine-ripened Tasti-Lee tomatoes are now available in a plastic-wrapped 1LB basket (2-3 CT), with product info and barcode. There are twelve 1LB packages per case. Labels are in both English and French, which is great for both U.S. and Canadian customers."

Vida Fresh is the exclusive grower-packer-shipper of the Tasti-Lee on the U.S. West Coast. "Already an established commodity on the East Coast, the Tasti-Lee is now creating a buzz here on the other side of the country," said Walsh. "In terms of flavor, this tomato has it going on." Chefs are crazy about this tomato because of the extraordinary flavors that they are able to bring to their dishes. From Italian sauces to bruschetta this tomato adds rich, aromatic lusciousness.



Tasti-Lee’s are high lycopene tomatoes that are richer in color and firmness than regular tomatoes. They are 100% Organic, non-GMO, and premium vine-ripened. Tasti-Lee’s offer extra value in terms of flavor, texture, health and freshness. 

Tasti-Lee tomatoes can be an important component in a nutrient-rich diet of fruits and vegetables; especially with their higher level of lycopene, which is considered an important antioxidant. The most recent U.S. Dietary Guidelines note that “intake of at least 2 1/2 cups of vegetables and fruits per day is associated with a reduced risk of cardiovascular disease, including heart attack and stroke.”
 
Naturally developed at The University of Florida, Tasti-Lee tomatoes have the right balance of sweet and tangy flavor, and are bred to stay on the vine until fully ripened by Mother Nature. "They remain firm all the way from the store shelf to your kitchen counter," said Walsh.
 
Certified Organic by Oregon Tilth and Food Safety by Primus Labs.

Contact: 
Andrew Walsh
Vida Fresh
Tel: 805.772.7020

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