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Complex Peruvian blueberry campaign generates much debate

The future development of the Peruvian blueberry season will surely be a complex process, probably with some disagreements, but it will be very attractive and enriching for the entire global blueberry industry.

These statements not only point to production volumes or export shipments but also to the causes that would have caused or would be causing, this strong productive decrease in the Peruvian blueberry industry. Different advisors and specialists have quickly come out to blame climate change for this decline.

On the other hand, and as a consequence of this situation due to the loss of fruit, a significant recovery has been caused in the prices of the product, almost doubling its value compared to the same date of the previous year, increasing the values ​​of the fruit almost doubled compared to the previous campaign on the same date, considerably benefiting producers who have been lucky enough to coincide with their shipments in these weeks of fruit shortage.

But what has happened in the Peruvian industry for this alarming situation to be announced? As a framework, we are talking about an industry that in recent years has been showing growth unattainable by international competition, becoming the main exporter of blueberries in the world, with volumes close to 300,000 tons of fresh blueberries placed in the different world markets.

The official response is that it is not so much a drop in volumes but, more precisely, a delay in production. Delay caused by the impact of the El Niño meteorological phenomenon, which has hit much of Peru, with heat waves of 5°C or 6°C above the normal averages for the period in the last two decades.

Source: blueberriesconsulting.com

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