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Dutch growers merge as upscaling is needed

Once again, two companies within cooperative Growers United are joining forces. From January 1, 2024, the tomato companies Prominent Grevelingen and Prominent Hoogerbrugge will continue as one company. Entrepreneurs Arnold and Marc Groenewegen and Erik Hoogerbrugge announced this merger decision today. The members of Prominent - 50% shareholders of both companies - also gave the green light for the merger. And so, two members of Cooperative Growers United are merging once again.

Arnold Groenewegen, Erik Hoogerbrugge, Juri van Es (on behalf of Prominent), Marc Groenewegen, and Stefan Oussoren (on behalf of Prominent).

The merger creates a modern glasshouse horticulture company of 25.5 ha, specializing in growing vine and loose tomatoes. "Together, we can do things smarter and better, and that will lead to a more robust organization. I am convinced of that," says Erik Hoogerbrugge.

According to the three entrepreneurs, scaling up is a must to be future-proof. Arnold Groenewegen: "The companies are complementary to each other. And in an ever-changing playing field with rising costs, joining forces helps to face all challenges."

Further growth not ruled out
Arnold is looking forward to it. After 20 years at the Grevelingen site, this step gives new energy. Therefore, he sees it as a nice new challenge. Marc Groenewegen is the man of continuous optimization. "Bringing out the best in your crop and your employees. Constantly striving for the top. That's what gives me energy," Marc adds.

Arnold, Marc, and Erik are ensuring the continuity of their business with this move. The entrepreneurs not only want their employees to have a good time, but they also want them to have opportunities to grow. The scale of the new company offers these opportunities, the entrepreneurs are convinced. Nor do the entrepreneurs rule out further growth.

For more information:
Growers United

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