Australia: baby cucumbers launch limited edition football pack to promote as a healthy sporting snack

This week, Perfection Fresh launched a new limited-edition pack, shaped like a football jersey in celebration of the partnership between Qukes baby cucumbers and Football Australia’s MiniRoos.

Available for a limited time only, the pack is the ideal size for sharing and features some delicious recipe inspiration. Consumers can access recipes via a QR code linking to almost 100 Qukes recipes.

Perfection Fresh CEO, Michael Simonetta said: “We are so excited to launch this limited-edition football-inspired pack to excite shoppers. We are proud to promote such a fantastic, fresh, healthy product to kids. We hope that this pack brings something new and exciting to the produce department, encouraging adults and families to enjoy Qukes as a healthy snack.”

The launch of the new pack also coincides with Football Australia’s new “Play Football” campaign which kicked off this month, where MiniRoos is a nationwide introductory program designed for kids of all abilities, aged 4 – 11 years.

Qukes are specially bred for their small size, measuring between 8.5cm and 12cm long. 

For more information:
Luke Gibson
Perfection Fresh

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