This week, Perfection Fresh launched a new limited-edition pack, shaped like a football jersey in celebration of the partnership between Qukes baby cucumbers and Football Australia’s MiniRoos.
Available for a limited time only, the pack is the ideal size for sharing and features some delicious recipe inspiration. Consumers can access recipes via a QR code linking to almost 100 Qukes recipes.
Perfection Fresh CEO, Michael Simonetta said: “We are so excited to launch this limited-edition football-inspired pack to excite shoppers. We are proud to promote such a fantastic, fresh, healthy product to kids. We hope that this pack brings something new and exciting to the produce department, encouraging adults and families to enjoy Qukes as a healthy snack.”
The launch of the new pack also coincides with Football Australia’s new “Play Football” campaign which kicked off this month, where MiniRoos is a nationwide introductory program designed for kids of all abilities, aged 4 – 11 years.
Qukes are specially bred for their small size, measuring between 8.5cm and 12cm long.
For more information:
Luke Gibson
Perfection Fresh
luke.gibson@perfection.com.au
www.perfection.com.au