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Waddington Europe offers new punnet that's easier to recycle, using less plastic

European thermoforming packager Waddington® Europe, a division of Novolex®, has launched a new 100% mono-material protective soft-fruit punnet thanks to the company's MONOAIR™ cushion technology.

Traditionally, punnet bases require an additional layer of bubble padding attached with a glue adhesive to protect soft fruit from bruising and spoiling in transit. However, the padding must be removed from the container to be properly recycled. 

"The MONOAIR cushion is now integrated into the base of Waddington's 100% recycled PET (rPET) punnets, eliminating the need for a separate bubble pad," said Eduardo Gomes, Managing Director of Waddington Europe. "That conserves resources without compromising product protection and quality."

"We also took the opportunity to redesign and downgauge the punnets so that they now contain 30% less plastic than before while still maintaining their structural integrity," Gomes added.

The new technology means that consumers can simply throw the whole punnet into their recycling bin without having to worry about separating the bubble padding first. 

Having undergone successful trials with two of Waddington Europe's largest soft-fruit customers, the MONOAIR cushion punnets are now available to order for the 2022 soft-fruit season. 

For more information:
Naomi Chatterley
Waddington Europe UK and EU
Tel.: +44-7738 114775
Email: Naomi@the-marketing-partners.co.uk


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