There has been a significant increase in the volume of sales of local produce through ‘Qatar Farms’ and ‘Premium Qatari Vegetables’ marketing programmes; sales soared by more than 60 percent since the launch of these platforms.
The Head of the Agricultural Economics and Statistics Section at the Agricultural Department of the Ministry of Municipality and Environment, Mohamed Ahmed Al Khanji, who shared these figures, has added that both the programmes enable local farms to supply their produce to commercial outlets without middlemen. “With regard to the Premium Qatari Vegetables programme, we started it in 2017 when the amount of sales was about 2,740 tonnes annually, and currently we have reached 4,874 tonnes, at a rate of 66 percent growth.”
Regarding Qatari farms, Al Khanji said that the volume of sales was 11,000 tonnes and currently it reached 19,000 tones, about 64 percent increase. He said that the initiatives aim at proving reasonable prices to local farmers for their investments and handwork by offering farm fresh vegetables to the customers at competitive prices. The good yield also encourages local farms to increase their products, he added.