80 Acres Farms has been awarded a $100,000 grant in recognition of the exceptional work being undertaken in addressing the immediate and long-term challenges resulting from the effects of the global pandemic. Unreasonable Impact COVID-19 Response is a new initiative launched by Barclays and Unreasonable Group awarding $100,000 grants each to ten Unreasonable ventures that have pivoted their businesses to combat challenges related to COVID19. The grant is designed to support and amplify the impact of the work 80 Acres Farms is doing.
The initiative was launched as a direct response to the outbreak of COVID19 and is an extension of Unreasonable Impact, the unique multi-year partnership between the two companies supporting growth stage entrepreneurs across the Americas, Europe and Asia Pacific regions solving many of the world’s most pressing issues.
80 Acres Farms was Chosen by a selection committee for the meaningful work the company has been doing during the COVID-19 pandemic. They bring access to fresh foods to the communities they serve. This grant will further their efforts by deploying mobile markets, “Veggie Vans” to neighborhoods most adversely affected by this pandemic. By growing differently, in a completely controlled environment, 80 Acres Farms can improve the nutritional value of foods, not only getting it to the customer hours after harvest, but also increasing vitamins and minerals, and antioxidants naturally during the growing process. 80 Acres Farms Mike Zelkind will join the nine other recipients at a live virtual event, The Unreasonable Impact COVID19 Response Global Summit, created with Barclays on July 8th where he will have a chance to share his exceptional work with a global audience.
Joe McGrath, Barclays’ Global Head of Banking, commented, “Through Unreasonable Impact, we set out to help entrepreneurs take their businesses to the next level. They are already tackling almost impossible-sounding challenges, so when COVID-19 took hold we weren’t surprised that they would point their talent and drive towards responding to the pandemic. We’re in awe of the speed that they’ve pivoted their businesses and of the positive impact that they’ve already made, so we’re delighted to be able to support them through the Unreasonable Impact COVID-19 Response.”
Daniel Epstein, Founder, and CEO of Unreasonable Group, added, “Unreasonable Impact was co-created with Barclays with a shared intention to support and scale up entrepreneurial solutions to the world's most pressing challenges. The global impact of COVID-19 is unlike any challenge any of us has seen in our lifetimes. Setting up the COVID-Response to support and amplify ventures leveraging business to combat challenges related to the pandemic is a natural extension of our mission. We are humbled to be supporting the exceptional work 80 Acres Farms."
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