New holiday crop lights up the season

Happy Freshtivus™! The first winter crop of flavorful, red-and-yellow-striped Aloha™ peppers has arrived to brighten holiday sales, Sunset® announced today.

“We’re all about celebrating fresh flavor year-round, and Aloha’s bold color adds the perfect flair to seasonal displays,” says Paul Mastronardi, President and CEO, and the fourth-generation family member to lead Mastronardi Produce. “Let the Freshtivities begin!”

Award-winning Aloha peppers are available in 12X2-count and 11-pound bulk cases. To learn more about SUNSET®, visit or read past releases. 

For more information:
Jen Wheatley
Sunset/Mastronardi Produce
Tel: (+1) 519-326-1491
Mobile: 519-990-8464

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