Love my Salad, an initiative by Rijk Zwaan employees across the globe, has launched a new website on which the salads and vegetables look even more mouth-watering than before. But Love my Salad is about more than just recipes, which is why visitors to the website will also find tips from growers along with interesting and useful facts about all kinds of vegetables.
As a breeding company, Rijk Zwaan is working to improve vegetables every single day. That offers commercial opportunities, but also brings with it a responsibility to contribute to a healthy future. Love my Salad, a social salad network initiated by the company as a way of increasing global vegetable consumption, is well aligned with that responsibility. “We already have 217,000 followers on Facebook, from all over the world,” comments Annelies Blaauwkamer, Specialist Marketing at Rijk Zwaan, “so we can genuinely say it’s an international community. The new website offers plenty of opportunities for interaction. We believe we’ve designed a great platform on which the Love my Salad fans can inspire one another and exchange knowledge and ideas.”
For more information
Rijk Zwaan
T +31(0)174 532 300
F +31(0)174 532 166
