Spain: Orange Candy melon launched during Seminis event

During the evening of the 8th of July, the Seminis melon team celebrated under Mediterranean circumstances, with several European retailers and traders the successful launch of Orange Candy®.

What is Orange Candy®?
Orange Candy® is a new yellow skinned, orange fleshed melon. The variety is compact, has high sugar content and is delicious.

Why is Orange Candy® unique?
This is a unique melon with; better organoleptic qualities (taste / aroma / flavor), naturally sweet, high brix level 13-15.5, and offers better consistency for consumers

During the evening, visitors had the opportunity to discover the unique characteristics of this variety for themselves by, for example, with Orange Candy® sushi!

Seminis Trade Partnership lead Javier Soto told the audience that the customer / consumer feedback of this new melon is very positive. Consumers that they would buy Orange Candy® again, based on its innovative characteristics.

At the end of the evening, a group photo was taken to remember the event.

For more information about availability of Orange Candy® you can contact the business partners Bollo International Fruits from Valencia, Anecoop from Valencia and Unica Group from Almeria.

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