- Technical Sales Representative, Leamington, Ontario
- Technical Sales Representative, Ancaster, Ontario
- HR Generalist
- Head Grower Strawberries (West Virginia USA)
- Global Sourcing Manager
- Buying Operations Manager (BOM Process)
- Sourcing Manager EU
- Manager Operations Ethiopia
- Senior Grower
- Propagation Specialist
Top 5 - yesterday
Top 5 - last week
Top 5 - last month
- "Vertical solar panels under the gutter can provide significant savings in plastic greenhouses"
- The differences between greenhouse growers in US and Canada
- German grower reduces moisture in slabs with Spacer
- Half the labor if tomato grows upside down?
- China: Abundance of crops grow in arid Xinjiang desert
US (OH): BrightFarms set to break ground on 4th greenhouse
With consumer demand for local produce and value-added products at an all-time high, New York-based BrightFarms, Inc. is set to break ground on its fourth greenhouse this month. "We have emerged as the nation’s leading producer of locally grown salad greens as it continues to disrupt the incumbent salad industry on the West Coast," says Paul Lightfoot, CEO. “We have seen demand for our local greens climb sharply as retailers have come to rely on the stability and consistency of our product." Though many companies look to occupy the locally grown salad space, SPINS data shows BrightFarms is the leader, exceeding others in this space by millions of dollars in annual sales.
Preference for local
The success BrightFarms is experiencing is part of a larger national trend towards local produce. The Food Marketing Institute’s 2017 Power of Produce report listed both organic and local as two of the largest drivers for growth in fresh, but noted that consumers have a significant preference for local. Researchers found when quality and appearance are controlled with no price differential, 60% of consumers chose the local option versus just 32% for organic.
However, Lightfoot notes that most retailers are unable to gain access to reliable year-round supply of local produce. “There is a large opportunity for the supermarket produce department to grow if they can source locally,” he says. “BrightFarms sees a clear opportunity in the market to expand our model for local produce across the country.”
BrightFarms’ Wilmington, Ohio, greenhouse is slated to break ground this month and will encompass 120,000 square-feet. The operation will provide locally grown salad greens and herbs to supermarkets in the Cincinnati, Dayton and Columbus metropolitan areas. “We will also be creating 30 permanent green collar jobs that provide a living wage and full healthcare benefits to members of the community.” says Lightfoot. “A model for the future of local, low-impact farming, the greenhouse will be the most sustainable source of local year-round salad greens in the Ohio market.”
In keeping with its commitment to health and sustainability, BrightFarms is sponsoring the 5K Race for Talent at Produce Marketing Association’s Fresh Summit in New Orleans. “We hope everyone will come out for this great event whether to run or to support someone who is running,” says Lightfoot. “We look forward through this event and our other market inroads to continuing as an innovative leader in produce and retail.”
For more information
349 5th Ave
New York, NY 10016, USA
Tel: +1 212-358-1100
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2023-06-02 US (PA): Sugar Valley Greenhouse counting their blessings, one petal at a time
- 2023-06-02 "Our newly opened Innovation Center recreates highly controlled environment of vertical farming"
- 2023-06-02 Greenhouse pepper growers in Tokat, Turkey cannot solve root collar rot problem
- 2023-06-01 10.000 strawberry seedlings planted in geothermal greenhouse in Sindirgi, Turkey
- 2023-06-01 Little Leaf Farms inaugurates greenhouse, will add a new one in fall
- 2023-06-01 CAN (SK): Committee to consider long-term options for City Greenhouse: shared space proposed
- 2023-05-30 Algeria: Agreement signed to finance greenhouse projects
- 2023-05-29 US (IN): Flanner House to unveil greenhouse and mental health center to support urban core
- 2023-05-29 Hydroponic strawberries from Turkey are exported to various countries
- 2023-05-29 Glasshouses relocated and repurposed to provide quality growing facility for Guernsey-based charity
- 2023-05-26 US (NC): California company makes $9M investment in Mills River-based greenhouse
- 2023-05-24 "Power lies in the marriage between 'ag' and 'tech'"
- 2023-05-24 Revol Greens unveils new Texas facility to meet increased demand
- 2023-05-24 CAN (NS): Province announces new funding for greenhouse in New Glasgow
- 2023-05-19 Indoor Farm Guwahati now largest indoor farm in the region with a capacity of over 13,000 plants
- 2023-05-19 Another 20 hectare for Tunisian glasshouse project Hicha joy
- 2023-05-19 10 foil greenhouses will be built in Cukurca, Turkey as part of municipality project
- 2023-05-18 Tornado destroys 100 greenhouses in Mersin, Turkey
- 2023-05-18 "Growing demand for construction professionals in CEA"
- 2023-05-18 20-hectare Senegal project includes greenhouses, packing house and supermarket