UK: Strawberry seasons in full swing at Kenyon Hall Farm

Kenyon Hall Farm is known for its beautiful strawberries, so much so that it is featured on live television. The farm, which is in Croft, was visited by BBC Breakfast this morning, Monday, June 5, in a segment focused on Britain's strawberry season.

Kenyon Hall's strawberry experts - Tod, Simon, and Linda - all explained the importance of strawberry season for the farm. Tod said: "It's important to us because we're an arable farm with diversified fruit picking. "Strawberries are the most important part of our diversification; they're vitally important, and they're the most popular fruit for us."

Kenyon Hall Farm has grown strawberries since 1978, with Tod explaining why the farm uses the plastic tunnels that will be familiar to many who have visited the farm. Tod said: "Strawberry season used to last three to four or five weeks. "Our tunnels mean the season can last from May to September and into October - but we need the tunnels to achieve that."

The tunnels allow for a more controlled environment in which Kenyon Hall Farm's strawberries can grow. As explained in the BBC Breakfast segment, the rapid rise in temperature we have had recently means more energy is going into the fruit, which can result in sweeter strawberries. They are some of the most popular fruits on sale in the country, with £ 778 million spent on them in the last 12 months alone.


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