App diverts more than 50 million lbs. of food from landfills

Flashfood, a digital marketplace that connects consumers to heavily discounted food nearing its best-by date, announced that it has hit a major milestone: 50 million pounds of food diverted from landfills and 95 million pounds of carbon dioxide equivalent (CO2e) saved from the atmosphere. This milestone was achieved following the company’s rapid expansion across North America, providing shoppers and retailers with a simple solution to reduce food waste.

Flashfood is currently available in more than 1,400 stores across Canada and the United States.

Flashfood is currently available in more than 1,400 stores.

At a critical time when food prices are up about 10.9 percent, more than 2.5 million shoppers across North America have turned to Flashfood as a resource to access affordable, fresh food nearing its best-by dates like meat, seafood, dairy, fruits and vegetables, center-store items and more. Since January 2022, Flashfood added 200+ stores across partnerships with Stop & Shop, Giant Food of Maryland, Giant Eagle, Food Lion, Family Fare, VG’s, Meijer, GIANT, and Loblaw and secured $12.3 million in Series A funding, which enhanced the company’s ability to deliver impact for shoppers, retailers, and the planet. To date, Flashfood has saved shoppers more than $120 million on their grocery bills and helps consistent shoppers save an average of more than $540 per year.

“This year, we set out to rapidly expand Flashfood’s footprint and accelerate our impact with new and existing partners. Not only did we add hundreds of stores to our marketplace, but we invested in our technology to just about double our impact in less than a year,” said Flashfood CEO and founder Josh Domingues. “With hundreds of new stores coming online this fall in the Northeastern United States, our team is focused on quickly scaling our impact to feed more families affordably in light of inflation.”

The app enables consumers to browse deals – directly from their phone – on fresh food items nearing their best-by dates.

The Flashfood app enables consumers to browse deals – directly from their phone – on fresh food items nearing their best-by dates. Purchases are made directly through the app, and shoppers then pick up their order from the Flashfood Zone located inside their participating grocery location.

Fifty million pounds of food saved equates to 95 million pounds of CO2e diverted from the atmosphere, the equivalent of over 38,000 transatlantic flights. Rather than ending up in landfills, those purchases fed the equivalent of an entire sports stadium filled with fans for more than three months. Flashfood is focused on expanding its footprint with existing partners and will make the app accessible to more shoppers with new payment options set to launch this fall.

For all locations partnering with Flashfood and to find a location, click here.

For more information:
Nadia Jamshidi

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