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Wonky Box wants ‘imperfect’ produce to find a home

In the dark days of the pandemic, Angus Simms and Katie Jackson started their fruit and vegetable delivery box business, Wonky Box. Their goal was to reduce the amount of produce wasted simply due to produce with imperfections not meeting main market requirements.

Angus describes the produce: “It’s fresh but might have an ugly look or different size. Produce tends to be graded on size, color, and shape. We will always have the freshest produce, but it may be ugly.”

The number of growers involved in the scheme has expanded since its inception. Approximately 25 growers in the Kapiti and Horowhenua region now supply produce to Wonky Box, which is then packed and delivered weekly to some 1200 customers around Wellington.

Source: hortnz.co.nz


Photo source: Wonkybox.nz

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