The International Fresh Produce Association (IFPA) has officially launched The Global Produce & Floral Show. The show will be held October 27-29 in Orlando, Florida. Registrations and hotel reservations are open, and there are still opportunities to join the show floor.
“The show is not a new name for a familiar event,” said IFPA CEO Cathy Burns. “When we brought together the two influential associations for our industry to create a new organization, it wasn’t just about doing more. It was about transforming the industry. The Global Produce & Floral Show will be where our industry voice is galvanized to take on the challenges we face and take up the opportunities ahead of us.”
The show will be three days of the global produce and floral supply chains coming together to share innovative solutions, network, and hear from global leaders and experts.
The show features the Expo in produce and floral, and this year, the Expo will open early for the Business Solutions Segment. This section will include the Food Safety & Tech X-Change and the FutureTEC Pavilions, introducing attendees to the latest in products and services from innovators, entrepreneurs, and first-time exhibitors. Opening early for this segment means many do not have to split their time between finding solutions for their businesses and also being present at their booths.
“As the first-ever Global Produce & Floral Show, this event will go down in the industry’s history,” said show committee co-chair Denise Junqueiro. “It sets the tone for how the industry moves forward, and we all look forward to a very vibrant future. There will be new experiences, new connections, and new sources of inspiration for everyone across the full fresh produce and floral supply chain. I’m excited to share more about the show and look forward to all of us making it great!”
Burns will lead one of the general sessions at the show, sharing her perspective on the state of the industry. This session is always a high point for the industry, showcasing emerging innovations, consumer trends, and more. While our industry faces great disruption, there is no more critical time to be taking a data-driven look at industry trends.
The show will feature ways to network, including initiatives like the Communications Conclave, a session dedicated to IFPA members’ public relations and communications professionals who fuel the voice of our industry with consumer and trade audiences. It will also be a place for industry members to not only build their businesses but also contribute to the work we all do for the world. The schedule, travel and hotel information, and registration are available here.