Agricultural technology startup Gourmet Garden has raised a fresh investment round from Incubate Fund India and Whiteboard Capital.
The company, which follows a patented naturoponic farming approach, was founded by Arjun Balaji, a former partner at McKinsey, and Vishal Narayanaswamy, who after consulting and startup stints overseas, came back to India to launch among hydroponic farms.
“Given the delicate and perishable nature of veggies, we realised that consistently high quality and safety cannot be delivered through just direct sourcing from farmers or by offering delivery services to consumers. It requires farming approaches that yield significantly higher source quality, and an F&V centric supply ops that is radically lean and just-in-time,” said Balaji.
Gourmet Garden claims it owns the only patent in the space of soil-less naturoponic farming in India. Vegetables are grown in greenhouses, using non-GMO seeds and without any contamination from soil, water or pesticides, it said.