Imagine that with as little as $150 (Ksh 15,000) per month, you could invest in a business that would yield a return of $3,800 (Ksh 380,000) within the first six months.
That’s exactly how Peter Wangai Muriithi, Founder and CEO of Golden Escape Group Limited, hopes to lure young people into agri-business by ‘Creating wealth and feeding the world’ as his business tagline says.
The World Bank released a report which stated that in Kenya, youth unemployment is higher than the overall national unemployment rate. While the latter is around 10% it goes as high as 35% for youth, depending on the age group. According to Willy Bett, former Cabinet Secretary for the Ministry of Agriculture, agriculture is critical in creating employment and uplifting the living standards of the Kenyan people. That’s where Golden Escape Limited comes in.
The company offers interested individuals the chance to invest in greenhouse farming, a method where plants are grown in a building, made of either wood or glass, under a controlled micro-environment.
For those looking to invest in greenhouse farming but worried about the accessibility of markets for the produce, Peter assures the availability of a market due to the growing demand for fresh farm produce such as tomatoes, herbs and carrots.
“If there is something that will never lack a market, it is food because every day children are being born, people have to eat, three times a day”.
“You will never go wrong in investing in food because people have to eat every day.”
For those interested in greenhouse farming, Peter outlines some of the steps that are followed.
“We will start by sending one of our agronomists for site assessment, who will also take soil samples for analysis to help us select the best crop to be planted at your place”.
“After the soil analysis, we will send the results between 4-5 working days and recommendation on the types of crops to be grown. After we agree on the quotations, we will sign a contract for the construction and planting of seedlings,” he says.
After planting, the client is then required to manage the greenhouse but technical advice can be offered whenever needed.