Bejo offers ‘fresh look at lettuce’ at Fruit Logistica

This year, Bejo welcomes lettuce as a new crop in its assortment. They will therefore enthusiastically be presenting a wide and strong assortment of lettuce varieties during Fruit Logistica. Interesting vegetable concepts will also be found at the stand again.

Lettuce
Seed for Iceberg, Batavia, Butterhead, Lollo, Oak Leaf and Babyleaf now form part of the Bejo assortment. The company is therefore extremely enthusiastic about presenting a selection of existing and new varieties.

Inspiration
Bejo sees the trade fair as a platform for meeting partners within the chain, aiming to inspire them with new applications for crops, processing and consumption. Other concepts that Bejo is bringing to the visitors’ attention are Kohrispy (kohlrabi snacks), Coolwrap (wraps of white cabbage leaves – cabbage rolls) and Cool Carrot Candy (carrot snacks).

Within the Taste-Health-Convenience theme, Bejo develops varieties such as Konan (kohlrabi), Balada (celery), Mokum (carrots) or Rosetta (radish), which lend themselves perfectly for raw and for ready-prepared applications. You can see and taste examples of these at Bejo during Fruit Logistica.

The concepts that Bejo presents on the stand will also be presented in an extra special way to interested parties in the chain at a special event on the evening of Wednesday, 8 February. On this occasion, invited participants will also have an opportunity to try the dishes and discuss them.

Organic
Bejo will be inviting interested parties to start the day with an organic breakfast at 9.15 a.m. on Friday, 10 February. During this tasty start to the day, Bejo is set to share the latest marketing information and present new varieties in its organic assortment.

Fruit Logistica 2017, 8-10 February. Visit Bejo at Stand B-16, hall 1.2

For more information:
Bejo Zaden
Trambaan 1
1749 CZ Warmenhuizen

Postbus 50
1749 ZH Warmenhuizen
Netherlands

T +31(0)226 - 39 61 62
F +31(0)226 - 39 35 04
www.bejo.nl

Publication date: Tue 6 Dec 2016