For more than 30 years, Williamson Greenhouses has been a pioneer in using state-of-the-art greenhouse technology to revolutionize how tobacco is grown in the Southeastern U.S.
The company's founder, Burl Williamson, developed a hydroponic growing system that allowed farmers to start their tobacco plants in greenhouses before transplanting them to the field, an approach that greatly increased crop yields and is now standard in the industry.
But as the tobacco industry shrunk in recent years, Tripp Williamson, 31, who is Burl's son and now runs the company, realized that for Williamson Greenhouses to thrive for another 30 years, it would need to use its expertise to expand into new markets.
Enter the CropBox.