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Syngenta invited over 200 entrepreneurs from the industry to the Spanish heart of the tomato industry and prepared them for the future of the snack tomato in their two day We Love Tomato event.
Since the last Syngenta snack tomato event four years ago, the snack tomato market has developed but one thing hasn't changed: Syngenta still is leading in the segment.
Pierre Escodo, Eurofesh Editor, moderated the day
Over 200 visitors came to Almeria for the event
Matthew Johnston, global head of the vegetable seed segment of SYngenta
Pierre Escodo on the importance of e-commerce in your future business
Eelke Westra: Post-harvest is not only about technology, but also about the product itself
A Bayesian Nethwork to get the right product to the right customer
What do you eat during a day like this? Tomatoes, of course
The Nebula supply turned out to be most popular.
Edwin Paul Vels, FMCG Consulting
How to answer to trends in the industry?
Value growth of segments: tomatoes on top
Focus on the shopper
Rafa Povo, Matchpoint packaging and communication specialist
Debate on the value of the tomato
Aad van Dijk, The Greenery
Marcel Adegeest, TVA Growers & Frank van Antwerpen, Syngenta