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UK: $16B cross-industry net zero program launched to aid climate fight

Innovo Profitable Net Zero, alongside BP, Chevron, Shell, and two other global oil & gas majors, has launched a $16 billion cross-industry decarbonization program designed to deliver net zero outcomes at nil capital expenditure for some of the world's most carbon-intensive industries.

The program deploys Innovo's proprietary Smoke2Value algae bio-farms, co-located directly with industrial operations, to capture and digest CO₂ emissions at scale. The bio-farms convert emissions into high-value commercial products, including Sustainable Aviation Fuel (SAF) feedstock, supported by $16 billion in executed offtake agreements from major energy companies following extensive due diligence.

The initiative is being rolled out globally across multiple sectors, including power generation, steel, cement, aluminum, chemicals, plastics, and gas-powered data centers—industries where emissions are difficult, costly, or slow to eliminate using traditional decarbonization approaches.

Each Smoke2Value bio-farm represents an approximately $400 million clean infrastructure asset, financed, built, and operated by Innovo. A single bio-farm can process more than 600,000 tons of CO₂ annually, converting emissions into SAF feedstock as well as additional co-products such as animal feed, fish feed, and nutritional ingredients. By co-locating profitable clean technology directly alongside existing operations, Innovo removes the need for companies to commit billions in capital or disrupt core production processes.

Traditional net zero strategies often require decades of incremental investment, complex retrofits, and uncertain returns. Innovo's model accelerates decarbonization by delivering immediate emissions digestion through commercially viable infrastructure, enabling operators to meet regulatory, investor, and customer expectations without balance sheet impact.

"Industries are under enormous pressure to decarbonize, but the reality is that many emissions are structural and unavoidable," said Martin Kelly, Chair and Founder of Innovo – Profitable Net Zero. "Our model changes the equation by colocating profitable clean technology with existing operations, allowing companies to achieve net zero outcomes quickly, credibly, and without capital expenditure."

In addition to industrial applications, Innovo's Smoke2Value bio-farms are being deployed alongside gas-powered data centers, where they enable reliable, on-demand power generation while achieving net zero emissions. The integrated model delivers electricity at costs materially lower than solar-plus-storage or nuclear alternatives, while avoiding grid interconnection delays that are increasingly constraining new infrastructure projects.

For more information:
INNOVO Profitable Net Zero
innovo-net-zero.com/

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