In this time of global turmoil and an uncertain outlook for all industries related to food production, it may be time to rethink the value of bringing people together and making connections. It might also be time to emphasize the importance of sharing knowledge, inspiring innovations, and building bridges between very different cultures.
What was good in the past is not good enough today. Thriving in the future requires new approaches and methods.
Plantanova, which has its roots in and is strongly linked to The Netherlands, is also a proud Mexican company known as a young, innovative vegetable plant propagator situated amid all the vibrancy of the Mexican horticulture industry. This outlook led the company to open an international office in The Netherlands this month, located at the World Horti Center in Westland, the global knowledge and innovation center for international greenhouse horticulture.
© Plantanova
The World Horti Center is a place where people, businesses, education, research, and public authorities innovate, connect, inspire, and share knowledge together.
At this location, alongside colleagues Sjaak Bakker and Paula Rico, the company had the honor of welcoming its first guests. To their great privilege, the inaugural guest was Jan O. Voogt, one of the most recognized authors in their industry, who signed the first page of their guest book. Jan is a strong advocate for sustainability and, together with Peter Geelen and Peter van Weel, developed the Plant Empowerment cultivation methods and authored the book of the same name, which outlines the philosophy.
The ethos behind Plant Empowerment—sharing knowledge for the common good of the industry—is also central to why Plantanova is opening a new office in Westland.
Plantanova aims to connect and future-proof the company with the top providers of technology and solutions in The Netherlands. They also intend to engage with visionaries developing fresh paths and trends and veterans with knowledge and experience that can benefit everyone.
The office will serve as a bridge linking Mexico with The Netherlands. The company seeks to discover people and companies that can collaborate with them to upgrade their nursery and build their future home. They aspire to pass on that knowledge for the good of the Mexican horticulture industry as a whole.
Mexico will remain an important supplier of vegetables to the US, Canada, and its own domestic market, but this league is a contact sport.
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Plantanova
horticonnect.com.mx