Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.

Click here for a guide on disabling your adblocker.

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber
AI solutions for fruit and vegetable growers expands into North America is expanding to North America and has appointed a General Manager to lead their North America team. will be partnering with leading growers in North America to accelerate their growth.

To establish a local presence, Source is set to open an office in Chicago this August. Tomas Geurts, the current head of the Customer Success team at, will lead the company's North American team. As one of's first employees, Geurts has been instrumental in driving the company's rapid growth over the past three years. anticipates significant expansion this year.

Rien Kamman, CEO and co-founder of Source says: "We are thrilled to expand our business to North America, and forge direct partnerships with the innovative growers in Canada, the US, and Mexico. Our goal is to support these growers in operating their farms more efficiently and sustainably. With the North American greenhouse horticulture market projected to grow by nearly 10% over the next five years, this region presents significant opportunities for our company to make a positive impact and contribute to the industry's growth and success."

Lucas Mann, Co-Founder & Managing Partner at Acre Venture Partners: '''s groundbreaking AI technology has demonstrated its potential to revolutionize protected agriculture, empowering growers worldwide to increase vegetable yields and adopt climate resilient practices. With the rising popularity of greenhouse farming in North America,'s timely expansion into the region is poised to make a significant impact and I am excited to see the rapid adoption by North American growers.'''s solutions have been rolled out across the largest global fresh vegetable segments—tomatoes, peppers, and cucumbers—with the eventual aim of improving operations for all fruit and vegetable growers.

After the successful commercial launch and implementation of its first product, Source Track, a platform to track, compare, and improve cultivation, the company recently launched their newest product to growers worldwide: Source Irrigation Control helps growers scale operations and improve irrigation management, while decreasing the need for manual intervention and the time to adapt to new seed varieties or locations.'s current clients include Agro Care and C. Zwinkels, and the company will be partnering with growers across North America pioneering its AI technology to track and improve cultivations. Globally, more than 288 commercial greenhouses covering over 4400 acres benefit from's revolutionary solutions.

For more information:
[email protected]

Publication date: