It's the peak season for Naturipe Farms' proprietary raspberry varieties out of the Central Mexico growing region. This fall, the company is projected to have the strongest season on record for promotional volumes of its raspberries.
The 2023-24 season will mark another year of exponential growth for the Naturipe Farms brand and greater availability of these berries. It's 100 percent proprietary raspberry program features varieties that have been bred for their flavor, color, and overall eating experience. Its growers in Central Mexico and Baja offer several varieties, including the Centennial, with a true raspberry-red hue and equally tart and sweet taste.
This fall, the company is projected to have the strongest season on record for promotional volumes of its raspberries.
"We're excited to see the fruits of our labor, both figuratively and literally, result in another expansive growing season that will allow us to offer even larger volumes of our raspberries to our customers," said Fernando Aguiar, director of business development. "Our growers are working hard year-round to produce the best raspberries with flavor that will keep consumers coming back for more."
The raspberries will be offered in all standard pack sizes, as well as a couple of new sizes and styles. The berry producer will continue to offer strong volumes of raspberries throughout the fall season, and consumers can anticipate seeing special promotions on raspberries in stores.