“We want shoppers to have the opportunity to experience what a strawberry should taste and look like to help drive consumption for our retailer partners,” Matt Quiring, Director of Sales with Nature Fresh Farms, says. “That is why we strategically chose who to work with on this program, and together we consistently identified a need for better strawberries on shelves.”
Nature Fresh Farms revealed that its production area for its strawberries has increased from one acre to 15, scaling from roughly 300 cases of 10x12 oz packages per week to roughly 5,000 cases per week
“Having gone through over two years of trials and R&D, we have been provided with the information necessary to ensure a successful start to our programs, which we are eagerly anticipating the full launch of,” adds Matt. “While we may be a newer supplier of greenhouse-grown berries, we are far from inexperienced and are looking forward to hearing how our berries deliver the experience shoppers don’t always get from a traditional berry in the stores.”
To grow these high-quality berries, Nature Fresh Farms has introduced a new berry greenhouse in Leamington, Ontario, Canada. This year, the company’s production area for its strawberries has increased from one acre to 15, scaling from roughly 300 cases of 10x12 oz packages per week to roughly 5,000 cases per week. In doing so, Nature Fresh Farms will be able to service a wider array of partners, including larger national accounts.
As Nature Fresh Farms continues to increase its production of strawberries, the grower has strategically positioned itself with partners that are looking to have a strong supply source that is consistently delivering flavor and quality to their shoppers
For more information:
Nature Fresh Farms
Tel: +1 (519) 326-1111
[email protected]
www.naturefresh.ca
