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To help Americans eat more fruits and vegetables

Daily Harvest secures series D Funding

Daily Harvest, the customer-first platform reimagining the future of food, announced that it has secured Series D funding, valuing the company at over $1 billion. The round was led by Lone Pine Capital with existing company investors.

Founded by Rachel Drori, 39, Daily Harvest plans to leverage the investment to advance the company's mission and make organic and regenerative fruits and vegetables more accessible across the country.

"Fruits and vegetables are an essential part of living a longer life on a healthier planet. The Daily Harvest platform has removed the friction between the intent and the action of eating more of them every day," said Founder and CEO Rachel Drori. "With this investment, we will continue to anticipate the needs of our growing customer base, meeting them in new places with new food."

In the coming year, Daily Harvest will accelerate the expansion of its platform. By investing further in data and technology, the company will enhance customer personalization to meet individual eating preferences and ensure Daily Harvest is always on hand for an extremely convenient and tailored experience. Daily Harvest will also expand its data-driven culinary portfolio, currently comprised of more than 100 items across 10 different collections. The company innovates rapidly, introducing new food in a matter of weeks instead of the months it can take a legacy food company to go to market.

A direct-to-consumer business, Daily Harvest will increase its footprint in 2022, allowing customers to purchase its food offline to meet growing customer demand. In January, the company will open The Tasting Room in Chicago, the first of many new strategies to provide consumers with more opportunities to eat fruits and vegetables daily.

Finally, Daily Harvest will amplify its efforts in regenerative agriculture, forming partnerships with American Farmland Trust, California Certified Organic Farmers (CCOF) and others to help more farmers improve farm viability and advance the adoption of regenerative farming practices. The company's mission to increase access to organic and regenerative fruits and vegetables correlates directly to better human and planetary health.

Since its inception, Daily Harvest has consistently challenged the status quo. In an industry rampant with healthwashing and greenwashing, Daily Harvest has been committed to transparency from the start, using whole fruits and vegetables instead of fillers, additives or synthetics in any of its food. The company is headquartered in New York City.


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