On 18 November Greenyard announced its first Half-Year results.
"As you all know, Greenyard has been through one of the most difficult periods in its entire history. 2018 was something of a perfect storm as a number of events conspired against our company, leading to a financially difficult situation. The company consequently delivered an effective and agile Transformation Plan which consists of a broad set of short-term measures looking for an immediate remediation supplemented by some more structural improvements which will contribute in the mid-term", the company management says in the introduction to the report.
Hein Deprez, co-CEO Greenyard comments: “Greenyard and our colleagues have shown great resilience and fought back hard. We were able to secure new partnerships with our customers, solidifying our customers’ trust, but also leading the way in changing the traditional way of working in our sector.
These partnerships demonstrate that it is possible to work closely together with our customers with a joint focus on the consumer and on sustainability, while at the same time creating value for all stakeholders in the value chain.”
Marc Zwaaneveld, co-CEO Greenyard continues: “The stringent execution of our Transformation Plan, on top of these new partnerships, emphasises the importance we attach to becoming a financially healthy company again. We continue to drive this continuous improvement and transformation process while embedding it in a dynamic and transparent company culture.
The Transformation Plan not only entails a cultural change, but it is also fostered by the combination of years of experience, industry knowledge and external new insights. This leads to an improved way of working, enhancing both the quality towards our customers and our internal quality. This will prove to be the stepping stone for Greenyard to take a leading role in the industry.
However, we are not there yet. We are still in the midst of our transformation period. A transformation is naturally associated with variability and uncertainty, particularly in the initial phases of transformational periods. Nevertheless, even in this transformational period, we are confident that we can increasingly bolster our Group for the future and will do this gradually over the upcoming periods. We keep working diligently in pursuit of continuous improvements and stable partnerships, revitalising Greenyard while doing so.”