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US (CA): Kitayama Brothers now selling directly to mass merchandisers

For most of their history Kitayama Brothers has relied on wholesale florists as their main market. They still hold a large percentage and have great relationships with the leading wholesale florists in the US, but in order to increase their flower production - they had to be able to increase their customer base.

KB hired Karen Nakamura 2 years ago, she has many years of working for and selling to mass merchandisers such as Safeway, Vons, Gelsons, Raleys, Krogers and other large retailers. One of Karen’s challenges was to build a production team, and Kitayama Brothers is proud of the work she has done with her floor leader Wilbur Yam.

KB is working to build the right mix of wholesale florists, bouquet makers and large retailers to guarantee a bright future. We plan to continue to increase our flower production, and being able to service all large sectors of the industry is a major part of this plan.

For more information, visit kitayamabrothers.blogspot.nl
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