Dutch propagator Vreugdenhil celebrates 45th anniversary

It was in a crowded room that Sjaak Vreugdenhil, one of the founders of Plantenkwekerij Vreugdenhil, stepped down from his position as production manager last Saturday. He will stay on as a consultant, he announced during the company’s 45th anniversary celebration.

The ‘Histoury’ party last Saturday presented visitors with history, emotion and a lot of energy. In gratitude for the many milestones to be celebrated, guests were taken on a journey through time ending with a spectacular performance by the Hague rock and pop band Di-rect in the Vreugdenhil production hall at the Noord Lierweg that had been transformed into a party venue.

The evening opened with a video about the history of the company and a spectacular laser show telling Vreugdenhil’s 45-year story. Then speaker Rob Veenman took the audience on a musical journey that was opened with an ABBA Tribute by Loïs Lane, followed by a fantastic performance by cover band U2TWO.

Sjaak Vreugdenhil, founder of the company (with his brother Thijs), then formally stepped down as production manager. On stage speaker Rob Veenman had him practice by literally making him take a step back. Sjaak now has an advisory role.

Martin Uittenbroek, CEO of Plantenkwekerij Vreugdenhil and Klugt De Lier/Bleiswijk celebrated his milestone 20th year at Vreugdenhil. And another milestone was reached in five years of collaboration of Plantenkwekerij Vreugdenhil and Klugt De Lier/Bleiswijk, a great collaboration targeting a future with the two companies operating separately under their own brand name.