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January 26-29, Messe Essen

Fair trade at IPM ESSEN trade fair

From plants to technology, floristry and garden features – the entire horticultural value chain is represented at the IPM ESSEN. From 26 to 29 January 2016, around 1,600 exhibitors from over 45 nations will present their innovations to top trade and industry visitors from all over the world. Fair trade will have its own exhibition area for the 34th IPM ESSEN. With about 105,000 square metres of exhibition space, the world's leading trade fair IPM ESSEN will once again occupy the entire Messe Essen exhibition centre.

New national exhibition booths
A total of 20 countries have organised one or even several community booths at the IPM ESSEN – in all areas. Guatemala is a new participant exhibiting cut flowers, potted plants and perennials. China, France, the United Kingdom, India and Taiwan have expanded their booths. And there are additional national booths from Belgium, Costa Rica, Denmark, the Netherlands, Israel, Italy, Portugal, Poland, Spain, Sri Lanka, South Korea, Turkey, Hungary and the United States.

Fair trade
Fair trade products are becoming increasingly important for sales. Awareness is growing among end users. After coffee, the second most popular fair trade product in Germany is cut flowers. According to the latest annual report by TransFair, sales reached more than 118 million euros in 2014 and continue to rise. So fair trade, certification options and the various associated labels are playing an increasingly important role at the IPM ESSEN 2016. A compact presentation space is planned for exhibitors whose products have already been certified with a fair trade seal. How does fair trade work? What does fair trade mean? What are the standards? These questions and others are answered for visitors and exhibitors at an accompanying information and discussion forum.

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