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‘Pineberry’ soon to grace UK supermarket shelves

Is it a pineapple? Is it a strawberry? No, this is the latest exotic fruit to grace our shelves – the ‘pineberry’. Discovered growing wild in South America, the fruit, pictured, has been rescued from extinction by Dutch farmers.

It is said to combine a flavour and smell like a pineapple’s with the shape and texture of a strawberry. It starts off green, gradually turning paler as it ripens.

Greengrocer, Pinder Dayal, from Fresh Choice in Ashbourne, Derbyshire, who took delivery of her first order of pineberries last week said: ‘We’ve already sold 30 punnets – our customers are buying them because they’re intrigued – and they taste great too.

Despite their unusual smell and taste, pineberries have the same genetic make-up as the common strawberry.

The snow-white berries – that to an uninformed shopper may look more like an under-ripe strawberry - are smaller than most commercially grown strawberries, measuring between 15 and 23mm across, slightly less than an inch.

It is their fresh, juicy, sweet and acid flavour with a highly aromatic smell – more akin to a pineapple – that inspired the name.

Dutch growers, Beekers Berries, began exporting pineberries to our shores last month along with another strawberry variety known as the ‘strasberry’, which tastes like a raspberry crossed with a strawberry.

‘The strasberries only came in yesterday and people are already showing a lot of interest in those too,’ Miss Dayal said. ‘We ordered the pineberries and strasberries as soon as our supplier told us about them – we’d have bought them years ago if we could.’

Both varieties are expected to be available from specialist shops until mid to late December.

Source: dailymail.co.uk
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