- Sales Representative Substrates Peru
- Head Grower – High Technology Organic Greenhouse
- Import and Export Sales Manager
- Sales Manager - US
- Key Account Manager (f/m/d) - Full-time
- Vice President of Growing Operations
- Account Manager - Canada
- Account Manager - United States
- Procurement Manager Blueberries
- International Fruit Trader
Tokita to help bring Japanese melons to the world
Now with some interest from non-Japanese growers, Tokita Seed has developed a melon variety that can be grown and marketed in other regions of the world.
“The Japanese melon is different from the typical melon seen in Europe,” explained Mark Goto of Tokita Seed. “It's very fragrant and has a short shelf life.” It also requires constant attention and precise management during growing and cultivation. This has kept it out of foreign markets. But Tokita recently brought samples of Japanese melons to Asia Fruit Logistica, and the response they got from attendees encouraged them to go forward with trial cultivation programs outside of Japan.
“We have trials in Southeast Asian countries, and, if possible, we'd like to promote the melons in Europe,” said Goto. “There are no fresh varieties yet available, but we are doing many trials in many places.” The four varieties Tokita has developed, though not having the long shelf life of European melons, stay fresh longer than typical Japanese melons. They can also be grown in a wider variety of climates and have increased disease tolerance. Those varieties include the Audrey and the Marilyn, which are closer in style to normal Japanese melons, and the Don Verde and Donna Rosa, which are larger melons.
“The Don Verde is a green-flesh melon that is large, about two kilograms, and has a fine net,” said Goto. “The Donna Rosa is the same, but it has orange flesh. Both have a very nice fragrance, a nice taste and lots of flesh because of the small seed cavities.” While Tokita won't grow or market the melons directly, they do provide seeds and technical assistance to growers.
“As a breeding seed company, our aim is to give high quality seeds and a technical support to produce good melons,” explained Goto. “We don't handle fresh melons by ourselves, but we will help establish connections between growers and traders through our promoting activities.”
TOKITA SEED CO., LTD.
Mobile: +81 (0)90 5190 5577
Office: +81 (0)48 686 7235
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2023-11-30 Earl Reinink retires from Westbrook Systems
- 2023-11-30 For Rent: Property located in the transport zone Meer in Belgium
- 2023-11-30 British Berry Growers launches campaign and policy board to ensure a sustainable future
- 2023-11-30 Produce are rotting at Johannesburg Fresh Market due to lack of electricity
- 2023-11-30 "CE-Line makes the autonomous measuring of water quality in closed systems possible"
- 2023-11-30 Andrew McIlwan elected Deputy Chair of Protected Cropping Australia
- 2023-11-30 Sara Wexler new CEO of Fresh Leaf
- 2023-11-29 Germany: Joint scaling of harvesting robots
- 2023-11-29 Rosselkhoznadzor limits supplies of seed and planting material from the Netherlands
- 2023-11-29 "Sayuri", the only greenhouse complex in the world located in the permafrost region
- 2023-11-29 “This year we want to reach the English market with our organic products”
- 2023-11-29 NL: Green Simplicity receives green light for 1 ha facility
- 2023-11-28 “We have specialists for this project too"
- 2023-11-28 Martin Stolze preps up to anticipate next growth of international horti
- 2023-11-28 UK: Still time for agri and food-tech businesses to apply for innovation grants of up to £300,000
- 2023-11-28 US (AZ): USDA issues $250k grant to Tucson aquaponic farm