The majority of green industry businesses are located in close proximity to urban centres. Expansion of urban areas through suburban development has brought both expanding business opportunities and increased competition for water resources. This applies not only to ground water, but also to public surface water, such as lakes and rivers.
Without protective legislation, green industry firms are often expected to forfeit their current use of potable water for urban/suburban consumption. Even with such legislation, amounts permitted for production purposes likely will decline as demand increases for potable water by expanding urban centres. This has already occurred in Florida, where initial permitted amounts 12 years ago have been decreased by as much as 40% in some areas. Just 15 years ago, nursery and greenhouse irrigation was unregulated in these same areas.
Technologies alone will not solve all of the industry's problems. The green industry, in particular, can play a very active role and lead by example in working toward water conservation and water quality preservation during discussions on water resource policy development. Without active involvement, green industry firms will not get policies that are equitable to them and instead will be left out in the cold.
Dr. Ron Griffin, a resource economist at Texas A&M University will discuss the roots of the water scarcity problem -- primarily deficient policy signals for water's innate value -- and implications for the future policy environment in which water is allocated and priced. Part of the message concerns needed policy change, which can be anticipated by water users, and part concerns the future of water pricing and availability.
Join Dr. Griffin and many other experts from both within and outside the green industry as we tackle the burgeoning issue of water scarcity. This year’s Seeley will take place June 22-24, 2014 in Lisle, Illinois – conveniently located for ease of travel into Chicago O’Hare and Midway airports.
The Summit price for hotel rooms is available only through June 1, reserve your spot now by visiting www.seeleysummit.com
Summits are intended to promote discussion of issues important to the future of commercial floriculture. The meetings are structured to foster discussion by industry leaders and increase the level of understanding of topics through presentations by speakers with a wide range of backgrounds and experiences. The goal of the Summit is to better prepare attendees to make decisions on issues that have a great impact on their businesses and the industry as a whole.
Ron Griffin
Dr. Ron Griffin is professor of water resource economics at Texas A&M University, where he has been a researcher and teacher for more than thirty years. He is the author of Water Resource Economics: The Analysis of Scarcity, Policies, and Projects (MIT Press 2006) and the editor of Water Policy in Texas: Responding to the Rise of Scarcity (Resources for the Future 2011). He has served in editorial roles for four water-focused journals, including Water Resources Research. He specializes in water studies pertaining to demand, rate setting, marketing, and cost-benefit analysis.For more information
Seeley Summit, Cornell University
Dr. Bill Miller, President, Seeley board
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Dr. Neil Mattson, Executive Secretary, Seeley board
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