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"Italy: First "vegetable" QR code in Pisa (Tuscany)"

The students of the Master's Degree in Planning and management of Urban Green and Landscapes of the University of Pisa have created a QR code connecting to the home page of the Agricultural and Environmental Sciences Department of the University (www.agr.unipi.it).

It is the first QR code created entirely with plant material, without using coloured gravel or sand. "We wanted to add a touch of colour in order to take advantage of the flowers that create it," explained the students.


The students posing next to the flower arrangement representing the QR code during the "Fior di Città" event in Pisa, Tuscany.

A QR Code is just like a bar code, but it is made up of black modules arranged in a square grid. QR is the abbreviated form of Quick Response, as the code was created so that the content could be decoded quickly. It is used to memorize information such as websites, texts or telephone numbers.

The QR technology is free. In order to read it, you just need to aim your phone's camera at the code after having downloaded the app.

The Cisco Connected World Report 2012 documented how smartphones are the most desired object, the one used the most during the day. New generations are always connected with their smartphones as they try to take part in and be informed of everything.

In a world where every question is answered more and more quickly thanks to new technologies, students have come up with a modern instrument such as a QR code, which can be read using smartphones, and have linked it with the world of plants.
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