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Flora Holland's Cut Hydrangea product promotion has 80% support

On Tuesday, 12 March, about 80% of the turnover of the represented cut Hydrangea growers voted for the promotion plan of the FloraHolland Product Committee (FPC) for cut Hydrangea. In total, a little under 67% of total product sales in 2012 were included in the vote. Voting on product-specific promotions at the request of members has been possible since the General Members' Meeting of FloraHolland in December 2012.
Product day for cut Hydrangea growers

Voting took place during a product day for cut Hydrangea growers, which had been organised by FloraHolland. Fifty-three members were present and ten members cast their vote digitally on the product-specific promotion prior to the meeting. The promotion plan was explained in detail during the meeting. The vote itself took place using voting pads. The promotion committee will initiate activities in the next few weeks.

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