- Managing Director - Holland
- Farm Manager - Abu Dhabi
- Farm Manager greenhouse vegetable production – Vietnam
- COO Flower & Plant greenhouse production farm, Vietnam
- Sales Representative - Leamington (Ontario) Canada
- Assistant Production & Plant Health Manager
- Commercial Manager | Huelva, Spain | Soft Fruits
- Head of International Farming
- Sr. Productinnovatie (R&D) Engineer
- Aftersales Coördinator
Top 5 -yesterday
Top 5 -last week
- Little Leaf Farms goes on expansion spree
- 30 vintage Jaguars found in old greenhouse
- "Spain must take ToBRFV seriously to prevent tomato cultivation from being threatened"
- From 10 to 20 to 40 acres
- "Following the online water content in the substrate will improve irrigation efficiency significantly"
Top 5 -last month
US: Backyard Farms rips up, replants entire crop due to white fly invasion
The decision to replant its entire crop means the firm’s tomatoes, marketed as Backyard Beauties at supermarkets such as Hannaford and Shaw’s, will be unavailable until late October, according to Michael Aalto, a spokesman for Backyard Farms.
The company employs 200 people, and will not lay off any workers as a result of the decision to rip up the plants and clean out the greenhouses, Aalto said.
Aalto would not reveal how much the decision will cost the company, or whether the company had insurance to cover the destruction of its crop. But there’s no doubt such a business decision will affect the company’s bottom line, according to John Mahon, a professor of business at the University of Maine.
“No manager on Earth wants to turn the switch off,” Mahon said. “No one makes that decision lightly.”
The long-term consequences, however, shouldn’t be too harmful for the company, Mahon said. While most consumer products companies would tremble at the idea of taking their products off the market for three months for fear of competitors stealing their market share — think Coca-Cola versus Pepsi — Backyard Farms is somewhat immune to that scenario, Mahon said.
“People are going to switch in the interim, but the thing that helps Backyard Farms in this case is that when you come to December and January,” it’ll be the only source for Maine-grown tomatoes, Mahon said.
Aalto said the company did not delay its decision to rip up the crop until Summer arrived. It was just a convenient coincidence.
“The fly issue had been taking place for a relatively short amount of time leading up to the cleanout,” Aalto said. “The timing where we made a decision to do a cleanout happened to coincide with the Summer time frame.”
While it will inflict short-term pain on the company, any long-term consequences of the crisis will be mitigated by the fact that the company’s largest customers have pledged continued support. Spokesmen from Hannaford, Shaw’s and Whole Foods Market all said the grocery stores would start buying from Backyard Farms when the operation is producing tomatoes again.
Two factors make Backyard Farms a competitive option compared with tomatoes shipped from out of State: Its electricity is basically subsidized by the town of Madison, which has its own electric utility, and it’s within a day’s drive of all these stores, meaning the tomatoes are fresher and the transportation costs are less. Plus, there’s the added benefit of marketing Backyard Beauties as Maine-grown.
Source: Bangor Daily News
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2019-12-12 Netherlands: Harvesting strawberry till the 1st of December: ‘that’s unique’
- 2019-12-11 US (NY): Farm.One featured on Atlas Obscura
- 2019-12-11 Jim Trogdon makes a big splash with his Middle School hydroponic classroom
- 2019-12-11 Local distributor helping ATV Farms after a devastating fire
- 2019-12-11 Lose the tomatoes, bring in the sand
- 2019-12-11 US (VT): Norwich farm moves to new owners
- 2019-12-11 "We were raised with biological crop protection"
- 2019-12-10 Russia: More vegetables and roses from Yaroslavsky greenhouse complex
- 2019-12-10 Growing herbs for export in Kenya
- 2019-12-09 Israeli grower has 15 ha of basil
- 2019-12-09 UnitedAg celebrates academy graduation for WomenAg and Emerging Leaders Academy
- 2019-12-06 'The queen of flowers on a plate'
- 2019-12-06 US (PA): Winter greens grown in ‘tunnels’
- 2019-12-06 New Zealand: Picking season is nearing for Southland's only blueberry farm
- 2019-12-05 "We push the crop to its limits to get the unique Adora flavor"
- 2019-12-03 Dutch tomatoes shine in documentary
- 2019-12-03 Class in a glasshouse – new film goes behind the scenes in the Lea Valley
- 2019-12-02 Greenhouses allow for earlier melon production in China
- 2019-12-02 Russia: Vysokovsky are planting winter cucumbers
- 2019-12-02 Putting the flavor back in the tomato in the UAE