Japan: Mitsubishi to grow cherry tomatoes
The company is planning to start growing the tomatoes in June at greenhouses in the Chiba Prefecture under a joint venture established last month with Organic Soil Co., a Tokyo-based agricultural start-up.
The joint venture, Mec Agri, will cultivate and sell the premium tomatoes year-round at prices twice as high as normal varieties, aiming for annual production of about 80 tons and sales of ¥120 million ($1.12 million) by March 2020.
Mitsubishi Estate plans to sell the products at supermarkets in the Tokyo metropolitan area as well as to residents of condominiums it has developed.
The company will also supply the tomatoes to restaurants and host food events in the Marunouchi business district in central Tokyo, where there is a cluster of buildings developed by the company.
Read more at The Japan Times