Announcements

Job offersmore »

Tweeting Growers

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




Koppert introduces new functional labels and look

The growing global distribution and availability of Koppert Biological Systems products has made it important for this leading provider of biological solutions for horticulture and agriculture to have a stronger identity and recognizable look worldwide. Reason enough for Koppert to adapt the design and packaging of its products to suit its ambitions and house style. The new packaging makes it easier to find all the information customers need. The labels also have an added functionality.



The new labels are colour coded for each product group. The natural enemies, for example, have a prominent orange colour. Each label has been divided into clear sections. The left portion gives directions for use, content information and more about Koppert. The product name stands out boldly in the centre. The right portion of the label features the batch code. Product Manager Tim Bossinga: ‘The new look for our products gives our products a consistent look that befits our role as a leading provider of biological solutions.’

Functional labels

The labels of the products that will be introduced in rows and/or hotspots have an added functionality. The top layer can be peeled off and used as a marker so that you can detect it in the crop. Tim Bossinga: ‘The extra role of the label as a marker helps growers to do two things at the same time; disperse the product and mark the area clearly with the adhesive label. You just peel it off and stick to a trellis, drain or part of the plant. The bright colour makes it easy to detect in the crop.’
 
The changes apply to all Koppert’s natural enemies in canisters, bottles, jars or buckets. The natural enemies will be available in the new packaging with adhesive label as of 30 January. The remaining products in this product group, such as nematodes, predatory wasps, predatory mite sachets and all outer cartons will follow at a later stage.
 
For more information:
Koppert Biological Systems
Email: info@koppert.com
www.koppert.com

 

Publication date: 1/2/2017

 


 

Other news in this sector:

9/22/2017 Syngenta and CURES produce pollinator stewardship film
9/22/2017 "Assumed safety of widespread pesticide use is false"
9/21/2017 Bee health: nominations open for EFSA stakeholder group
9/21/2017 US (NY): Call for nominations for Excellence in IPM Awards
9/20/2017 Marrone partners with Éléphant Vert
9/20/2017 Tanzania: Bio-rational program successfully manages fall armyworm
9/19/2017 Greece: Bayer and IMBB-FORTH collaborate on insect control solutions
9/18/2017 Georgia: European support in fight against brown marmorated stink bug
9/15/2017 100 million for new Bayer and Ginkgo Bioworks microbiome business
9/15/2017 Transition to management plan, dedicated coordinator to manage tomato potato psyllid in Australia
9/15/2017 High tunnels boost yield, but harbor pests, says Purdue study
9/15/2017 "EU report on weedkiller safety copied text from Monsanto study"
9/14/2017 Did you miss the webinar on IPM Enhancement Grants?
9/13/2017 Zucchini yellow mosaic virus resistance in cucumber
9/13/2017 UK: Promising weed-control alternative to linuron
9/12/2017 Can chlorinated products be applied for disinfection?
9/11/2017 UK condemned over export of deadly weedkiller to poorer countries
9/11/2017 Australia: NSW government asks growers to monitor TPP
9/8/2017 US: Nufarm announces former Emblem Fungicide name to Spirato GHN
9/7/2017 High tunnels boost yield, along with plant-damaging insects