Marketing

Qatar Airways to source locally-grown fresh produce

Qatar Airways is partnering with Qatarat Agricultural Development Company (QADCO) to supply Qatar Aircraft Catering Company (QACC) with fresh produce to be served onboard Qatar Airways flights from Doha and at Doha Hamad International Airport (HIA) lounges. QACC will purchase fresh fruits and vegetables,…

Böttcher Gartenbau supplies ingredients for popular Easter specialty

Seven herbs for green sauce - now with German herbs

Parsley, chives, chervil, sorrel, pimpinelle, borage and watercress: "Every connoisseur knows that these are the necessary ingredients for the green sauce." The well-tried specialty is a seasonal highlight, especially in Southwest Germany, and especially at Easter," says Hendzel, responsible for…

Win €500K to develop your sustainable business

Green-minded entrepreneurs and sustainable start-ups are being urged to apply for this year’s Postcode Lotteries Green Challenge . The winner of the competition, which is open for entries until 12:00 noon on 1st of May, will win €500,000 of funding to develop their business. The runner up will win…

"Accelerating innovation in a changing world"

Farmers today face increasing challenges including climate change, soil erosion and biodiversity loss, as well as having to manage changing consumer expectations and views on agricultural technology. Syngenta's new approach aims to support farmers by further improving the way crops are grown and…

“Veggycation” relaunch teaches us how to love vegetables

Eating the right amount of vegetables each day will not only support your overall health and wellbeing, it can also help improve your vision, speed up your metabolism and keep your mind active. The nutrition, origins, health benefits and even cooking and storage tips for more than 80 vegetables have been…

"Within minutes, I knew where to go"

Dutch horticulture suppliers can, internationally oriented as they are, be found all over the world. They raise new projects from scratch, or provide maintenance. Organizing all this traveling takes a lot of time, and that is why companies often turn to Pack & Go. Conny Kleppe and Mandy van Tetering…

Kevin Jühlcke, munich micros GmbH:

"After three years of development, we have regional cress that can compete with the best in the world"

Urban and vertical farming projects are increasingly shaping modern agriculture. For a few months now, the surrounding areas of the city of Munich' have also been seeing a…

April 17, 2019

Celebrating farmers with a Twitter storm

As part of their Good Food for All campaign, IFOAM – Organics International wants to showcase sustainable, organic farmers who grow food and highlight the role they play in…

Sesame Street characters help promote fruit and vegetable sales

The Produce Marketing Association (PMA) has announced a new collaboration with the National Association of Convenience Stores (NACS), through the eat brighter!™ program that allows participating NACS retailer and supplier members to use Sesame Street character images to promote fruit and vegetable sales.…

Romeo Ceroni, etter & berno AG:

"The season for spinach has just started here in Seeland"

"The season for protected cultivation spinach has just started here in Seeland", says Romeo Ceroni, managing director of the fruit and vegetable company etter & berno AG, from Ried/Kerzers in Switzerland. "We try to source our products as regionally as possible, and if no spinach from Seeland or…

NatureFresh Farms introduces new sustainability initiatives and team member

On April 3rd to 4th, NatureFresh Farms will be sharing their achievements in sustainable development by featuring their new eco-friendly compostable tray at this year’s Canadian Produce Marketing Association convention & tradeshow. By launching this new compostable packaging for both their…

Barbora Spurná, Pack'nlog GmbH:

"People buy and consume with their eyes"

The presentation of goods is and remains an important aspect in food retailing. In addition to fixed facilities, operators often look for additional, flexible out-of-pocket expenses, such as seasonal offers and special promotions. Even larger retailers are looking for ways to better represent their…

Canadian greenhouse grower expands organics acreage & launches Craft House collection

On the heels of the launch of their new Georgia greenhouse project, Pure Flavor is expanding their family of Canadian organic greenhouse growers to meet the increasing demand for a greater selection of Foodland Ontario vegetables. With the 94th Annual Canadian Produce Marketing Association (CPMA)…

US (OH): Hydroponic lettuce grower starts home delivery

Great Lakes Growers, an 80,000 square foot, state of the art hydroponic greenhouse facility that grows leafy greens and herbs in Burton, Ohio, has launched a brand new, direct-to-door home delivery service called “Great Lakes Growers Express” to Ohio residents, with plans to expand to neighboring states…

Canadian Horticultural Council premieres new documentary to honour international farm workers

On Wednesday night, the Canadian Horticultural Council showcased a new documentary to honour international farm workers at a premier held in Ottawa. The screening of ‘Heartbeat – A Celebration of International Farm Workers’, was attended by foreign dignitaries, government officials and leaders, farmers…

"A vine tomato is so much more than just red and round"

Consumers decide whether a product is successful or not. The same counts for the flavour of vine tomatoes. Every two weeks, an independent taste panel reviews the taste and texture of Prominent products. With this accurate knowledge and the experience of their growers, they can produce vine tomatoes for…

Maarten de Jager presents 8000 euro cheque to Ronald McDonald House

On Tuesday, 12 March 2019, Maarten de Jager, former director of Codema Systems Group, handed over a check for 8,000 euros to the Ronald McDonald House in The Hague. This amount of money was donated by all the partners, customers, employees and family who attended his farewell party . Support The Ronald…

Online concept becomes a shop in the Lausanne Kursaal

Coop takes Fooby from digital to brick-and-mortar stores

Fooby is Coop's dynamic and highly successful digital food and lifestyle platform. Now the online concept is also becoming a real shop. A first store was opened in the former Kursaal-Théatre in Lausanne Bel-Air. The new store houses regional fresh produce, a juice bar and unique specialties. Joos Sutter…

Producers in Eastern Switzerland use common online platform

Season Box: Direct marketing via the Internet

Farmer Markus Bernhardsgrütter grows 75 different vegetables on his farm in the Mädertal in Gossau (Eastern Switzerland). Taken directly from the field, he delivers his products in 'seasonal boxes' to his customers. The team from Hof Mädertal. On the right is Markus Bernhardsgrütter, owner and founder of…

Ontario puts increased emphasis on local food

Ontario's Government for the People established the final goal of the Local Food Act, 2013. The goal, removing red tape barriers and opening the door for local food in the broader public sector, will make it easier for organizations like colleges, universities, hospitals and municipalities to procure…

Munich gastronomy supplier Früchte Feldbrach scores with regional cress varieties

"With Munich Micros we have an interesting USP on the market"

Since mid-November, Früchte Feldbrach GmbH from Munich has been offering a diverse range of regionally cultivated cresses. Under the label Munich Micros, the sprouts are offered on the wholesale market. At that time the product line was only available on pre-order, while various processes were optimized.…

Tribute to the region's flagship product on 16 March

Spanish city of Almeria is world tomato capital for the 5th time

On March 16, the Spanish city of Almeria will become the world's tomato capital for the fifth consecutive year. Thousands of people will meet there to pay tribute to the Spanish province's flagship product. To be precise, one billion kilograms of different varieties of tomatoes are shipped each year from…

Engaging millennials while strengthening brand loyalty with GIFs

Getting connected with millennials to engage and build brand awareness using animated pictures continues to gain momentum, according to D’Arrigo California. They noted that…

Repeat purchase acceleration for berries, table grapes and cherries

The ability to analyse the acid content of individual berries is enabling Delytics Ltd to help boost the repurchase rates of raspberries, table grapes and cherries. Delytics Ltd specialises in increasing the consumer acceptance and repeat purchase frequency of fruit by improving the eating quality to…

British consumers would pay up to 20% more for fresh produce

Expensive Spanish fruit with No-deal Brexit

The Spanish business association Afrucat has calculated that British consumers would have to pay up to 20% more for Spanish fruit in case of a No-deal Brexit. In recent years,…

Logistic regression to evaluate the marketability of pepper cultivars

The goal of a new paper from the University of Almería is to show that logistic regression is an analytical method of interest to evaluate the marketability of different pepper (Capsicum annuum L.) cultivars. Two studies were conducted on “Italian sweet” pepper cultivars. Fruit samples were introduced in…

Hans Kuffer GmbH: "Good quality, few delays"

First arrival of Greek asparagus in Munich wholesale market hall

The Hans Kuffer Fruchthandel GmbH in Munich has welcomed the first shipments of Greek asparagus on 25.2.2019. A second delivery is expected this week (on Thursday) in the company warehouse of the Munich-based company, confirms Theo Hatzivassiliadis, sales manager of the company. "The quality is very…

Scanning Instagram for cress

As a producer, how do you obtain better insight into your end customers and their market? Koppert Cress chooses an innovative solution and uses artificial intelligence to analyze photos that restaurant visitors post on Instagram. There can be up to five stages between the sale of Koppert Cress’ cresses and specialties, and…

Mohamed Moustafa, Elbfresh GmbH:

"The quality of Moroccan greenhouse vegetables equals that of Spanish goods"

Moroccan vegetables are gaining more and more ground in German trade as a cheaper alternative to Spanish products. The days of inferior quality has long since left the country behind. At the Elbfresh GmbH there are some weeks, among other things, Moroccan tomatoes and peppers on offer, reports the…

CAN (BC): AgSafeBC adds Return to Work resources to website

AgSafeBC has added new Return to Work (RTW) resources on their website. The Return to Work resources are designed to assist agriculture-related employers develop and implement…

Shelf space for young growers at Dutch supermarkets

With the initiative ´Young farmer on the floor´, Albert Heijn is offering a stage for products from young Dutch growers and farmers. Four selected young farmers are given shelf space in four local Albert Heijn stores for a month. Among them potato growers & brothers Joris (23) and Geerd (25) from…

BLE Market Report KW 07/19:

Sweet peppers: Spain dominated, bypassing Turkey and Morocco

As before, Spain dominated the sweet pepper market, more so than Turkey and Morocco. The offerings coming in from Moroccan were the cheapest, but they were missing completely in Cologne and Berlin. In the city of Munich they usually went straight into food retail. In Cologne, meanwhile, red Turkish…

round tomatoes, flesh tomatoes and cherry tomatoes

Spanish supply dominates EU tomato market

Tomatoes Spanish batches dominated with regard to round tomatoes, flesh tomatoes and cherry tomatoes. Only in the case of cherry tomatoes did Italy surpass Spain a little bit. Morocco, the Netherlands, Turkey and Belgium also participated in the business. The first Greek products opened the Greek season…

Michael DeGiglio rates cannabis vs. tomatoes as cash crops

Michael DeGiglio is the CEO of Village Farms International a company transitioning from produce to cannabis in Canada as well as possibly industrial hemp/CBD (cannabidiol) in the United States. While a shift to cannabis may seem like a money grab to some, and honestly money grabs aren't always a…

Harris Moran-8849 chosen to be 2019 ‘rodeo tomato’

The high-yielding Harris Moran-8849 tomato has been selected as the official “rodeo tomato” for the 2019 San Antonio Livestock Show and Rodeo, which runs from February 7 to 24. “Each year, a new tomato variety is selected by Texas A&M AgriLife to be the official tomato of the event,” said David…

US: Support for states to improve agricultural marketing efforts

The U.S. Department of Agriculture (USDA) announced that $1 million in matching grant funding is available for the Federal-State Marketing Improvement Program (FSMIP). This…

US (TX): High-yielding Harris Moran-8849 chosen 2019 ‘rodeo tomato’

The high-yielding Harris Moran-8849 tomato has been selected as the official “rodeo tomato” for the 2019 San Antonio Livestock Show and Rodeo, which runs from Feb. 7-24. The Harris Moran-8849 is a high-yielding plant with extra-large deep red fruit. The Harris Moran-8849 and Texas Superstar plants will…

Aubergine: Sicilian produce price goes slightly down

As it is widely known, Sicilian fruit and vegetable production has been highly affected by the frost waves which slowed down the aubergines' ripening, in the most meaningful Sicilian areas. Astuto company's round aubergines Indeed, prices are relatively high because of the shortage. Giovanni Astuto is a…

Showtab on banding offers promotional possibilities

The Showtab is a Bandall innovation that teams perfectly with the Branding by Banding concept by Bandall and Specialist Printer Max. Aarts. Growing in popularity in the AGF industry worldwide, Branding by Banding seals and labels one or multiple products with a printed paper or film band. Add a further…


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