Marketing

Freshfel Europe calls for higher levels of fresh produce consumption

Freshfel Europe has called for a fresh fruit and vegetables-in-all-policies approach in its presentation of its 2019-2024 priorities paper for the EU institutions ‘Fresh Fruit…

Advent calendar informs the public about genome editing

CRISPR/Cas is one of several genome editing techniques that can be used to specifically induce changes in the genome of plants. For years, there has been an intense debate as to whether the use of genome editing is a curse or a blessing for agriculture. Some see genome editing as an important tool to…

Mucci Farms sponsors Huron Memorial Stadium

Mucci Farms announced that they have partnered with the Huron Athletic Booster Club to finance a new turf at Huron Memorial Stadium, home of the Huron Tigers High School Football team.  The $400,000 (USD) sponsorship includes an 8-year naming rights agreement which will officially rename the venue to “Mucci…

April Clayton of the Chelan Douglas Farm Bureau:

“Global G.A.P is a good program, but it makes farming more challenging”

April Clayton with the Chelan Douglas Farm Bureau says the Global G.A.P program - the annual certification process - has many strengths that benefit producers and consumers…

€200 million to promote European agri-food products in and outside the EU

The European Commission will allocate €200.9 million in 2020 to fund promotion activities for EU agri-food products at home and abroad. The 2020 promotion policy work programme adopted by the Commission outlines the main priorities for support. EU policy on the promotion of agri-food products is designed…

US: As growers turn to Mexico for labor, workers turn to courts for wages

California’s nearly $50-billion agriculture industry is recruiting record numbers of seasonal farmworkers from Mexico as it confronts a years-long labor shortage exacerbated by the Trump administration’s crackdown on undocumented immigration. Recruitment of seasonal foreign workers under the H-2A visa…

Impulse purchases as extra source of income

With the holidays approaching and the Christmas range already in the shops, consumers are increasingly tempted to make impulse purchases. How can we, as the fruit and vegetable sector, profit from this too? These five elements allow those extra (vine) tomatoes to end up in the shopping cart: product,…

National attempt to tackle the 4 billion-pound food waste

UK supermarkets should remove 'best before' dates

According to a major study published on Tuesday, UK supermarkets could save £4 bln worth of food from going into bins by removing ‘best before’ dates where possible. The study is backed by advice to British retailers to sell fresh fruit and veg loose, where suitable, to cut plastic packaging. “Around a…

Research shows consumers prefer unlabeled produce over GMO labeled

Consumers were more willing to buy unlabeled produce after being shown food tagged as “genetically modified” in a new Cornell study that comes two months before a new federal…

Cucumber flavoured leaves

Koppert Cress launches Cuzco Leaves

Koppert Cress presents Cuzco Leaves, a cucumber-flavored leaf. According to the company, when used raw, it is a visually appealing ingredient. The stem can have too strong a taste, so only (parts of) the leaves can be used. The leaf can be used in cocktails, with fatty fish, tuna tartare, steak tartare and…

Foreign fruit and veg often sold as domestic produce in Poland

Imported fruits and vegetables are increasingly offered as domestic produce in Poland. Retail chains are doing this to sell potatoes from the Netherlands, cabbages from…

HandPicked Vegetables

New microsite targets vegetable growers and fresh market farmers

PanAmerican Seed announces the launch of a new micro-website devoted to its HandPicked Vegetables -- a collection of high-quality vegetables and herbs bred especially for those who supply fresh market farmers and home gardeners. The new handpickedveg.com offers product information and resources to meet…

UK increasingly dependent on vegetable imports

Last year the share of vegetables grown domestically in the United Kingdom was lower than ever. Only just more than half (53%) of the domestic consumption was grown within the borders of the country. The 53% of 2018 was influenced by the small production due to the drought. The decreasing trend has been…

UB’s School of Public Health and Health Professions Study:

“To encourage healthy eating in the US, focus on mobile produce and farmers markets”

According to new research from the University at Buffalo, smaller players in the produce trade -such as mobile and farmers markets- are the cream of the crop when it comes to increasing fruit and vegetable consumption in low-income communities. Opening new supermarkets, however, has not been shown to…

Stanford University Research

Emphasizing flavor to boost US vegetable consumption

Although current dietary guidelines encourage people to fill half their plate with plants at every meal, according to the CDC, only about 10% of Americans eat the recommended…

Photo reportage: Frischezentrum moves efficiently into the future

Bremen's wholesale market focuses on convenience and comprehensive service

Wholesale market Bremen, designed as a freshness center, now has one of the most modern facilities in Europe. Its close-to-the-city location in the old harbor areas in the upcoming Überseestadt and the good trans-regional transport links are offering the best conditions for a prosperous development.Today's era…

Göttingen research team examines buying behavior, based on various characteristics

The attractive tomato

The vegetables that are consumed most often in Germany are tomatoes. The supermarkets will offer a variety of different types. However, consumers are often unaware of the differences and may obtain a…

Re-labeling cafeteria vegetables with palate-enticing names:

Stanford psychologists try to entice students to eat more vegetables

According to a new study published in the journal Psychological Science, a team of researchers - led by Bradley Turnwald of Stanford University - took on the challenge of figuring out how to get college students to eat more vegetables. Turnwald: “College students have among the lowest vegetable intake…

Tomato grower to drop TOV 'bombs'

This week in Anaheim, Sunset will unveil its newest on-the-vine tomato bomb at Produce Marketing Association’s Fresh Summit Tradeshow & Expo. The sweet golden snacking tomato follows the Flavor Bombs and Sugar Bombs, both of which are ripened and packed on the vine. “Sunset dominates the on-the-vine snacking…

Webinar: the name of a plant variety in the Community Plant Variety Right system (CPVR)

In this webinar, recorded at the EUIPO Academy in May 2018, Bénédicte Legrand, Denomination Expert at the CPVO, explains the process in which names are given to newly protected plant varieties in the European Union. This webinar also outlines how this CPVR "naming" process fits with the rules and…

Mini propagator starter packs for young gardeners

Mr Fothergill’s were looking to re-design their range of ‘Little Gardener’ starter propagator packs, ideal for young gardeners or the smaller garden, that could also be easily packed and printed. They chose to approach thermoforming packaging manufacturer, Macpac, with their efficient thermoforming…


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