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New pearl-sized organic snacking tomato hits the market

Wholesum has launched its new snacking tomato, Lil'Ones. Smaller than the average snacking tomato, these pearl-sized tomatoes are bursting with flavor.

Packaged in 4oz easy-peel top seal packs of mixed colors (red and yellow), these tomatoes are a grab-and-go snack. Their flavor and versatile nature mean they're a fit for many occasions, whether enjoyed straight from the pack, tossed into salads, or used as a flavorful garnish.

"The launch of Lil'Ones is a groundbreaking moment for us," said Ricardo Crisantes, chief commercial officer. "We've taken the joy of organic tomatoes and made it even more exciting by offering something smaller, sweeter, and more convenient. They are truly unique in the marketplace, small and candy-like to surprise and delight with every bite. Our customers will love their flavor and versatility, and we're excited to bring this first-to-market product to organic shoppers."

Lil'Ones will be available year-round, with initial shipments already underway. As excitement builds around the product, the company is preparing to scale production with expanded volumes planned for late fall 2025. Early interest has been strong, and the company is actively working with partners to ensure steady availability as demand grows.

"We are proud to bring the first organic pearl tomato to market," added Kristina Federico-Luna. "The response so far has been overwhelmingly positive and we're excited to continue pushing the boundaries of organic produce, offering organic consumers more options."

This July, Wholesum will showcase Lil'Ones at its booth, #411, at the Organic Produce Summit in Monterey, CA, inviting the industry to experience the product firsthand. The launch is part of a broader campaign celebrating "the lil' things" – a reminder to savor life's small, joyful moments.

For more information:
Kristina Federico-Luna
Wholesum
[email protected]
https://wh.farm/

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