Nature Fresh Farms welcomes key account managers

Nature Fresh Farms is expanding their sales team, welcoming three new key account managers, and aligning their team with the growth in sales and retail partnerships they continue to experience.

"The business has grown rapidly since its infancy," stated Zanelle Hough, Director of Sales at Nature Fresh Farms. "Seeing exceptional growth and expansion across facilities, category offerings, and partnerships, the growth of our sales team is reflective of the evolution of the business."

Tom Coleman, an experienced proponent of the industry, joins Nature Fresh Farms, most recently from Del Monte Fresh Produce, bringing with him an extensive understanding of the retail, food service, and sales landscapes. Coleman's successful tenure within the produce industry makes him remarkably positioned to lead key partnerships with the Nature Fresh Farms team.

Dale Milison, an experienced account manager with 14 years in the produce industry, is poised to assist Nature Fresh Farms' clientele with the growth of new and existing programs, applying is expertise to identifying business opportunities, aid inventory management and provide action plans and sales forecasts for instrumental sales growth for retail and wholesale accounts.

Thomas Matier is assuming a new position within Nature Fresh Farms, utilizing his background and experience in a variety of strategic roles, including sales and category, commodity, and quality management to bring fresh insights and focused resolve to new and existing partnerships.   

Tom Coleman, Dale Milison, and Thomas Matier. 

"We are excited to see current team members excelling in their careers and taking on new roles within our business while also welcoming new members to our Nature Fresh Farms team," commented Hough, adding that she believes the entire Nature Fresh Farms Sales team is positioned to make great strides in this and coming years.

The Nature Fresh Farms team will be at booth 1015 during the upcoming SEPC Southern Exposure tradeshow in Orlando, Florida, March 2-4, 2023.

For more information:
Krysta Markham
Nature Fresh Farms
T : 519.326.1111 ext.1630

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