Hazera introduces pink tomato Rosamunda to the entire Lidl chain in Poland. Rosamunda is a pink tomato of the albenga type. Each fruit in Lidl has the Rosamunda label – Fresh Market Award in 2019. The tomatoes are sold loose.
Michał Taraska, who has been working at the Polish subsidiary for three years, is responsible for the Fresh Market project. "We are glad that, together with Michal, we could participate in this exciting and future-oriented project. We believe that Rosamunda opens the door to supermarket chains, in particular Lidl, and it will be followed by other premieres of our products. Thanks to such projects, we can have a real impact on the fresh vegetable market and support our vegetable growers."