Raising the quality standards of strawberries with added value while allowing the traceability of all stages of production is just one of the advantages offered by integrated production. In the field, production integrated to the specific environment of the crop reduces production costs, allows environmental conservation, brings security to rural workers, profitability of the crop, and greater regional development.
The win-win scenario in integrated strawberry production (PIMo) was discussed at the IX National Strawberry Symposium held virtually last week.
The production of strawberries in this proven system of research and innovation based on good agricultural practices allows for the socio-economic and environmental integration of the region. Thus, if the producer chooses to strictly follow the technical criteria developed from application in pilot units, he will have a differentiated market for his production, being able to receive the Brazil Certified seal: Agriculture of Quality.