German, French, and Dutch consumers favor 0 percent VAT on fruits and vegetables

A recent study found that German, French, and Dutch consumers favor a 0 percent VAT rate on fruits and vegetables. Jeroom Remmers is the director of the TAPP Coalition. In an online statement he said: “The consumer survey shows a political reality. A majority of West European consumers expect their political leaders to tax meat products to use revenues to reduce VAT taxes on vegetables, fruits and meat alternatives and pay farmers to increase animal welfare and green standards.”

“We expect EU Ministers to start the legislation at national and the EU levels. They can reduce GHG-emissions and biodiversity loss from food, while protecting EU farmers, improving public health and reducing health care costs for consumers.”


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