2021 will mark the 20th anniversary of Nunhems’ Multileaf lettuce breeding program.
Over the course of 2021, BASF will celebrate 20 years of Multileaf by sharing success stories and inspiration from various perspectives. Customers and partners will share their knowledge, expertise and insights.
Multileaf: from the first program to the future
Multileaf lettuces are versatile and diverse. With various possibilities, fitting different growing systems it has a multitude of usages. Many colors, shapes, formats, and textures are offered under the Nunhems’ Multileaf brand.
We grow together, we celebrate together
"2021 will be the year of celebrating the success so far and looking forward to future developments by sharing experiences, and insights. Each quarter of the year will focus on a specific topic around Multileaf lettuces. The first quarter will be about sharing the wonderful stories of the past 20 years. How did we get to this point? And we talk about the transformations that Multileaf as a type and our business have undergone. Our breeders will share their experiences, hurray moments and challenges," the company announces.
In spring, they plan will dive deep into consumer perceptions, what they like and dislike about the types and how they see the future. They will also focus on various possibilities with Multileaf, let the best chefs surprise with their recipes, and talk about how the product meets their needs.
In the summer, it will be time to look at various growing methods, recipes and customer experiences from around the world. Some key topics that will be covered include mechanization, labor challenges, high tech growing methods and how growers and processors experience Multileaf lettuces. "For the last part of the celebration year, we will focus on the future of Multileaf. We will share our vision and thoughts about the next 20 years. How will Multileaf evolve further and how will it meet the changing preferences of consumers?"
BASF Vegetable Seeds