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Infarm’s co-founder Osnat Michaeli:

“Experimentation, learning by doing and listening to others is key for any entrepreneur"

"We believe Infarm has the potential for mass expansion across the world. We have big ambitions, aiming to reach more than 5,000,000 square feet of growing facilities by 2025, and in doing so becoming the largest distributed farming network in the world."

That is said by Osnat Michaeli in a recent interview with Eu-startups.com. Osnat is co-founder and CMO of the fast-growing German agritech scaleup, Infarm. Since 2013, the Berlin-based startup has grown to be one of the world’s fastest growing urban farming networks. In September 2020, Infarm announced a €144 million investment, raised in the first close of a Series C funding round, which is expected to reach around €169 million. Right now they’ve grown to a team of 400+ employees, an impressive feat in 7 years.

"Back when we first started out, vertical farming was intriguing as a concept for many, but we couldn’t have imagined that a few years later we would be partnering with some of the largest retailers in the world. Our assumptions at the time were that retailers and their customers would be attracted to the taste and freshness of produce that grew right in front of them in the produce section, in our farms. What we didn’t anticipate was how much and how quickly the demand for a sustainable, transparent and modular approach to farming would grow as we, as society, begin to feel the impact of climate change and supply chain fragility upon our lives, our choices and our food," Osnat says.

"Of course we also did not anticipate a global pandemic, which has underscored the urgency of building a new food system that can democratize access to high quality, amazing tasting food, while helping our planet regenerate and heal. The past few months have confirmed the flexibility and resilience of our farming model, and that our mission is more relevant than ever."

Read the complete interview at eu-startups.com.


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