On the morning of October 10th and following his visit to the Dezhou high-tech tomato greenhouses, Jack Ma, founder of Alibaba Group, went to Licheng District, Jinan City, to inspect the development of the strawberry industry. The Licheng strawberry industry has been developing since the early 1990s and has now become one of the main production areas for strawberry cultivation in China. At present, there is over 1,000 hectares of greenhouse strawberry planting area in the whole district, the total output is 66,000 tons, the total output value is 1.25 billion RMB [187 million USD], and the derivative output value is nearly 2 billion RMB [300 million USD].
At Prandtl Agricultural Technology Co., Ltd., Licheng District, Jack Ma led a delegation to listen to the introduction of the development of the strawberry industry in Licheng District, viewed the display of strawberry related products, and learned more about the construction of seedling detoxification and rapid propagation laboratory and secondary seedling greenhouse operating situation. The company has carried out in-depth research, demonstration, and promotion of strawberry detoxification technology, soilless cultivation, and new variety cultivation. Jack Ma had in-depth exchanges and discussions with the technical staff of the company and learned in detail about the research and promotion of strawberry seedlings, especially the detoxification and rapid propagation technology.
At the Hongmei Farm in Dongjia Street, Jack Ma and his delegation inspected the construction and operation of the combined greenhouse and the winter greenhouse and asked in detail about the three-dimensional cultivation of strawberries and traditional planting. The farm’s strawberry production is supported by biological control, water, and fertilizer integration, and modern agricultural Internet of Things management systems, focusing on the application of prevention and control. Jack Ma said that the popularization and promotion of advanced planting technology will help ensure the high quality of strawberries.
At Strawberry Paradise in Dongjia Street, Jack Ma and his delegation visited the greenhouse, communicated with growers in-depth, and learned about the application of various strawberry cultivation models and market operations. Combined with the construction of a new countryside in Shiziyuan Village, it has formed an industrial system integrating strawberry planting, picking, catering, and tourism.
Jack Ma expressed his appreciation for Jinan's efforts to develop the strawberry industry and increase farmers’ incomes through cooperatives. He hopes that Alibaba Group and Jinan will further deepen exchanges and cooperation, and jointly explore new models and new paths to promote the development of Jinan's characteristic industries such as strawberry planting.